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Top 508 Digital Analytics Software SaaS Companies in May 2026

As of May 2026, there are 508 SaaS companies in Digital Analytics Software. They have combined revenues of $6.9B and employ 39.8K people. They have raised $5.1B and serve 19.9M customers combined.

Digital analytics software encompasses tools designed to collect, measure, analyze, and interpret data from online interactions. This category focuses on understanding user behavior, optimizing digital content, and enhancing overall marketing strategies. Typical features include data visualization, real-time analytics, user segmentation, and conversion tracking, enabling organizations to make data-driven decisions effectively. The primary use cases for digital analytics software span various sectors, including e-commerce, media, and telecommunications, among others. Businesses leverage these tools to gain insights into customer engagement, website performance, and campaign effectiveness. Common user personas include digital marketers, product managers, data analysts, and e-commerce managers, all of whom rely on data to inform their strategies and improve user experiences.

Companies
508
Revenue
$6.9B
Funding
$5.1B
Employees
39.8K

Filters

Sorting: Highest -> Lowest

Filters

Top Digital Analytics Software Companies

Showing 10 of 508 companies ranked by annual revenue.

1
The Brandtech Group

New York, New York, United States

The Brandtech Group is a marketing technology group that helps brands do their marketing better, faster and cheaper using the latest technology.

Revenue
$1B
Customers
-
Year founded
2015
Funding
$320M
Team size
114
Growth
-
2
Contentsquare

Paris, France, France

an advanced analytics platform that helps businesses to understand and improve their digital customer experiences.

Revenue
$370.8M
Customers
1.3K
Year founded
2012
Funding
$1.4B
Team size
1.8K
Growth
23.59%
3
Bloomreach

Mountain View, California, United States

digital experience platform

Revenue
$219.5M
Customers
750
Year founded
2009
Funding
$422M
Team size
1.1K
Growth
-
4
Adswerve

Denver, Colorado, United States

Google Marketing Platform Provider, Partner, AdSwerve is based in Denver, CO and consists of a diverse team of former DoubleClick employees and technology marketers

Revenue
$216.9M
Customers
800
Year founded
2009
Funding
$12.8M
Team size
255
Growth
-3.64%
5
Yunxi Technology

Guangzhou, Guangdong, China

Developer of a marketing platform intended to offer digital transformation solutions and products. The company's platform offers a variety of digital transformation solutions and products including cloud services, multi-channel marketing, sales intelligence, among others, enabling enterprises to achieve technological innovation, improve business operational efficiency and reduce enterprise cost.

Revenue
$210.1M
Customers
40
Year founded
2016
Funding
-
Team size
10
Growth
-
6
Zenoti

Bellevue, Washington, United States

Zenoti is a cloud-based software platform designed to help spas, salons, and fitness studios manage their operations more efficiently. It offers a range of features such as appointment scheduling, customer management, staff management, inventory management, marketing automation, and analytics. Zenoti's goal is to help businesses improve their customer experience, increase revenue, and streamline their operations through the use of technology. The company was founded in 2010 and is headquartered in Bellevue, Washington, with additional offices in India, the United Kingdom, and the United Arab Emirates.

Revenue
$174.3M
Customers
12K
Year founded
2010
Funding
$331M
Team size
1.1K
Growth
64.9%
7
iQuanti

Jersey City, New Jersey, United States

Digital marketing firm igniting powerful performance for global brands using an approach rooted in data science and vertical knowledge

Revenue
$170M
Customers
-
Year founded
2008
Funding
-
Team size
471
Growth
-
8
POP

Seattle, WA, United States

We are POP. Digitally centered and design obsessed, we transform insights into ideas to deliver results-oriented campaigns and robust, flexible technology platforms. Applying a customer-first, the data-informed approach helps us form meaningful partnerships with vibrant brands of all sizes from all places. POP has offices in Seattle and San Jose, Costa Rica. Our diverse group of analytical, technical, strategic, and creative experts are collaborative and agile, with a singular focus on our clients’ success. We have over 25 years of experience partnering with some of the biggest global brands, including Microsoft, Oracle, Gates Ventures, F5, Target, Gap Inc., and U.S. Bank.

Revenue
$164.3M
Customers
-
Year founded
1996
Funding
-
Team size
1.5K
Growth
-
9
Basis Technologies

Chicago, Illinois, United States

Basis Technologies is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.

Revenue
$155.4M
Customers
-
Year founded
2001
Funding
$37.6M
Team size
1.4K
Growth
-
10
Ahrefs

Singapore, Singapore

Ahrefs provides a suite of tools for search engine optimization (SEO) and digital marketing

Revenue
$149.1M
Customers
-
Year founded
2010
Funding
-
Team size
171
Growth
49.09%

Inclusion Criteria

- Must provide capabilities for tracking and analyzing user interactions across digital platforms - Must offer data visualization tools to simplify the interpretation of analytics - Must enable real-time reporting to allow timely decision-making - Should support user segmentation to gain insights into specific audience behaviors - Must integrate with other marketing tools for comprehensive data analysis - Not just focused on historical data; must also provide predictive analytics features - Must comply with data privacy regulations and standards

Digital Analytics Software SaaS Companies | GetLatka